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Time spent on ranking on Google

Tips for optimizing local search engines

The most common question asked by a marketing company website owner is, wie sie auf Google zugreifen können und wie viel Zeit benötigt wird. There are different metrics, that you need to consider, With. B. Competitive analysis, Keywords, Website authority, Website optimization and thorough research. Research by the Ahrefs team, to figure out, how to get to the top of the search results in Google, resulted in, that the old pages rule the search engine results pages. And only 22% of the sides, that rank above, are those, created within a year or two.

What does that mean with the Google ranking?

Google is undoubtedly the most widely used search engine in the world, since it is the proportion of 92% that keeps online searches worldwide. Other search engines are Bing (2,45%), Yahoo (1,82%) and Baidu (0,95%), all of which lose the competition to Google. When Google is the best search engine, is it important, that your website ranks there.

Das Durchschnittsalter des Website-Rankings bei Google

Die durchschnittliche Alterszahl der Websites, that are ranked on the top pages of Google, is around 3 Years. Researchers have shown, that a website owner can place his website on Google for keywords with low volume in a short time, while it can take some time for high volume keywords, until they are in the list of the top 10 be included.

Ranking von Websites

Es gibt keine solche Formel, which is suitable for all websites, to improve the ranking on Google search pages. The factor, which plays an important role in the ranking of a website, is –

1. Search Engine optimization – SEO ensures, that a website is ranked in Google and more visible to the indexing programs. It uses the title, the description, the keywords and some other optimization factors.

2. Domain age – Any domain with a website, whose lifespan is less than 6 Months, is new to the search engine. And a new website means less trust or reliability to a customer than any old website. The ranking improves after 6 or more months.

3. Clean domain – A clean domain indicates a website, who has never participated in the Google penalty. But the point is, how can you determine, that your website is a clean domain? You can do this in two ways, either with the Google webmaster tool or with the Google analysis tool, with which you can learn more about the domain.

4. Keyword optimization – Use keywords, that are relevant to your company or that a user can search with.

5. Content quality – Use creative and relevant content, who describe, what your website intends. Do not forget, add the appropriate amount of content, that can impressively convey your brand to customers.

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